Ideas, tips and techniques for new generation selling and customer support.
2009
Book time with Aliza at SXSW, using TimeDriver
This is about a convergence of several things worth noting: a hot event that’s starting today, a visionary guy I know, and a blogger who’s using TimeDriver and Twitter to solve a real, large-scale appointment scheduling problem in an inventive Web 2.0 way.
South By Southwest (”SXSW” to those in the know) used to be “just” a modest music festival in Austin, but it’s become huge:
- 1,800 bands on 80 stages
- A massive film festival with 150-200 indie films shown at six venues over nine days
- A “new media”/interactive conference that had 10,000 attendees last year. (How could I not have heard about this for all these years?)
Friend and Austin resident Jon Lebkowsky (Wikipedia, Twitter), a colleague in one of my after-hours activities, has been involved with SXSW forever. He’s one of this year’s “panel pickers” and is organizer of Plutopia, one of the hottest parties there. (How could I not have known about this?? Didn’t meet Jon soon enough, I guess.) A long-time visionary and pioneer of social change, Jon explains how the media festival has morphed into interactive: “Hey, it’s all gone digital, man.”
Anyway, this week on Twitter I was tickled to see that prolific WebWorkerDaily blogger Aliza Sherman (her blog, Twitter) is using TimeDriver to book her many many appointments at the festival. Here’s one of her tweets:

Click her TimeDriver link and you get the welcome screen she set up in TimeDriver for this conference:

That takes you to her current list of unused time slots. Here’s what it says as I write this:

(When I checked an hour ago, she had a 5:30 slot, but apparently that’s been taken. )
Now, here’s the cool thing: As busy as she is, she doesn’t even know whether her calendar is full yet. She’s not managing it, it’s filling itself.
Look what she wrote in that tweet: “I think I still have some time slots left.” (Emphasis added.) Doesn’t know; doesn’t need to know. She sets aside certain hours on certain days, she publishes the invite (on Twitter and elsewhere), and the rest takes care of itself.
How cool is that?
See, “no lines, no waiting” doesn’t just apply to “wait-ees” standing in line; inviters can get modern, too. Who knew that a little web link could save a busy blogger a bundle of time?


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